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About FMU

Executive Director of Public Affairs (13-40)

Executive Director of Public Affairs




The Executive Director of Public Affairs reports to the President and serves as a senior administrator at the university.  The Executive Director of Public Affairs is responsible for establishing and increasing public awareness of Francis Marion University, including its programs, achievements, policies, goals, and opportunities. 


RESPONSIBILITES include, but are not limited to:

  • Develops and implements a unified message promoting the university. 
  • Effectively represents the university to the public and media. 
  • Provides direction for media and press relations for the university.
  • Cultivates and maintains relationships with media throughout the state to effectively promote the university and communicate its messages. 
  • Supervises and implements marketing and public relations strategies through advertising, promotion, and media placement. 
  • Coordinates efforts to accomplish university and departmental goals and objectives as related to public relations and perceptions.
  • Supervises the professional and support staff of the Office of Public Affairs.
  • Coordinates and supervises the production of University publications
  • Coordinates the content of the university web site with the VP for Administration.
  • Supervises printing services and mail center.
  • Coordinates the operation of the local governmental access channel in cooperation with the City of Florence.
  • Responsible for managing all associated budgets. 


FMU Preferences:  Bachelor’s degree in journalism, marketing, mass communication, public relations, or related area and ten years work experience in a related field.  Excellent written and oral communication skills required with excellent command of English language.  Competent computer skills, a good understanding of basic layout/design concept, and experience in publication production are required.  Possess the ability to work in fast-paced environment in complex organization efficiently and accurately.   Successful experience that includes employee supervision and budget management are necessary.  Master’s degree in related field is preferred. 


State Classification: UC61                    Salary: Commensurate with qualifications and experience.


Work Schedule: 8:30 a.m. - 5:00 p.m. (Monday - Friday).  Summer hours may vary.


Click here to download FMU application. 


Material Needed: 1) Letter of interest addressing the qualifications for the position (referencing position 13-40); 2) Resume; 3) FMU application; 4) Names, addresses, telephone numbers and email addresses of four professional references; 5) copy of college transcript (official transcripts will be required of the successful candidate). 


Materials may be mailed to: Dr. Charlene Wages, Vice President for Administration, Francis Marion University, PO BOX 100547, Florence, SC 29502-0547 or sent by Fax to (843) 661-1202. 


Minorities and Women are strongly encouraged to apply.


Screening of applicants will begin immediately and will continue until the position is filled.



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An Affirmative Action/Equal Opportunity Institution

Last Published: April 30, 2013 11:25 AM
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