General Business

All business majors gain a strong background in theory and practical applications in a breadth of business disciplines. Business students complete courses in accounting, economics, finance, management, management information systems and marketing. Most students select one major area of emphasis from these disciplines for further concentration.

The FMU School of Business offers students the option of developing a broader major in General Business. Rather than taking five or more upper level courses in one area, General Business majors take upper level courses in at least four disciplines and can opt to take as many as three upper level courses in one area. The General Business major is designed to prepare graduates that are ready to step into management training programs in a variety of industries, from financial management to advertising, from manufacturing to hospital administration. Graduates with the General Business degree are also prepared to work for governmental agencies and for graduate school in business and more specialized areas.

B.B.A. with Major in General Business (120 hours)

1. Completion of the B.B.A. Common Requirements – 102 hours

2. One of MKT 333, MKT 334, or MKT 335 – 3 hours

3. One MGT course at the 300- or 400-level (except MGT 351 or MGT 355) – 3 hours

4. One FIN course at the 300- or 400-level (except FIN 341) – 3 hours

5. One of ECON 310 or ECON 320 – 3 hours

6. Two electives from ACTG, ECON, FIN, MGT, MIS, or MKT – 6 hours

Minor in Business (18 hours)

1. BUSI 150, ACTG 201, and ECON 203 – 9 hours

2. Three from BUSI 305, MIS 327, ECON 310, FIN 301, FIN 341, MGT 351, MGT 355, MKT 331, MKT 335 – 9 hours

Course Descriptions

150 - Fundamentals of Business

Prerequisite: None
Offered: Fall, Spring, Summer
Credits: 3 hrs.

Introduces the fundamental functions and activities of modern business organizations. Topics include: an overview of the economic system, accounting and record keeping, marketing, management, finance, information systems, legal issues, business ethics, and international business. In addition, careers in business and entrepreneurship are considered.

206 - Legal and Social Environment of Business

Prerequisite: None
Offered: Fall, Spring
Credits: 3 hrs.

Study of the legal environment of business in general with emphasis on ethics, creditor’s rights and bankruptcy, business organizations, government regulations, and the protection of property and other interests.

305 - Applied Statistics for Economics and Business

Prerequisite: MATH 134
Offered: Fall, Spring, Summer
Credits: 3 hrs.

Covers basic probability distributions including binomial, normal, uniform and exponential confidence intervals, tests of hypothesis, chi-square and simple linear regression.

306 - Business Law

Prerequisite: 206
Offered: Spring
Credits: 3 hrs.

In-depth study of the uniform commercial code, contracts, sales, commercial paper, secured transactions, agency, employment, and ethics.

350 - Travel Study in Business

Prerequisite: Permission of School
Credits: Varies

This course provides students with the opportunity to study business
issues that coincide with a travel study. The student will study business topics as they apply to the destination country, state or region. Topics and the destination will vary. May be taken multiple times for up to 6 total credits.

458 - Strategic Management

Prerequisite: MIS 327, MGT 351, MKT 331, FIN 341
Offered: Fall, Spring
Credits: 3 hrs.

The study of how an organization achieves its mission and objectives in an effective and efficient manner in an effort to achieve a competitive advantage. This course will cover the process of strategic management that includes scanning the environment, formulating a strategy, implementing a strategy, and evaluating and controlling the strategy.

467 - The Business of Sports

Prerequisite: Permission of school
Credits: 3 hrs.

This course is designed for students with a declared track in Sports Management or Sports Marketing. This course is an analysis of effective strategies and the body of knowledge associated with pursuing a career in the sports industry. The course introduces the student to the sports industry and to business principles as they apply to the sports industry

475 - Internship in Business

Prerequisite: Full acceptance to B.B.A. Program, 2.5 grade point average overall, in Business, in major; approval by adviser, coordinator, and department chair
Offered: As needed
Credits: 3 hrs.

This is an educational strategy integrating classroom studies with work-based learning related to the student’s academic curriculum and/or career goals. At the work site, students engage in a series of assignments documented in a learning agreement that is subsequently evaluated.

496 - Sports Industry Capstone

Prerequisite: BUS 467 or permission of school
Credits: 3 hrs.

This course is designed for seniors with declared track in Sports Management or Sports Marketing. A project-based class in which students will work with the athletics department at Francis Marion to implement a project in Sports Marketing or Sports Management depending on their major. The project will allow students to implement the theories they have learned in their tracks in the area of sports industry. This course serves as the final capstone for students in Sports Management and Sports Marketing