NPM 351 – Nonprofit Sector:structure/Dynamics
Prerequisites/Corequisites: Credit Hours: Min: 3; Max: Description:
NPM 352 – Managing the Nonprofit Organization
Prerequisites/Corequisites: Credit Hours: Min: 3; Max: Description:
NPM 358 – Nonprofit Sector:Structure/Dynamics
Prerequisites/Corequisites: Credit Hours: Min: 3; Max: Description: Basic dimensions of the American nonprofit sector, review of theories for its development and its role in society, and overview of the financial and legal aspects of the sector. Examination of the various types of non-profits, including religious, social services, health care, education and research, advocacy, arts and […]
NPM 453 – Managing the Nonprofit Organization
Prerequisites/Corequisites: Take MGT-351. (Required, Previous). Credit Hours: Min: 3; Max: Description: An introduction to managing and improving the performance of nonprofit organizations in an environment of pressure from stakeholders to rationalize management practices, show measurable outcomes, and keep administrative cost low. Major topics include strategic planning, strategic management, strategic marketing, fund-raising managing, public relations, political […]
MKT 497HH – Special Studies:Marketing Honors
Prerequisites/Corequisites: Credit Hours: Min: 3; Max: Description:
MKT 730 – Marketing Theory & Applications
Prerequisites/Corequisites: Credit Hours: Min: 3; Max: Description:
MKT ELECTIV – Marketing Elective
Prerequisites/Corequisites: Credit Hours: Min: 3; Max: Description:
MKT 430 – Field Exper in Applied Marketing
Prerequisites/Corequisites: Credit Hours: Min: 1; Max: Description: Exposes students to the latest developments in the field of marketing. Emphasizes the role of a marketer as the organization’s decision maker. Provides the students with interaction with professional business leaders and experience with the application of marketing theory.
MKT 440 – International Marketing Strategy
Prerequisites/Corequisites: Take MKT-335. (Required, Previous). Credit Hours: Min: 3; Max: Description: Through the use of case analysis and computer simulation, students experience firsthand the complexity of making detailed marketing decisions in a competitively dynamic environment. Students assume responsibility for making decisions regarding prices, distribution, sales force management, and marketing research allocations. Emphasis is placed on […]
MKT 497 – Special Studies in Marketing
Prerequisites/Corequisites: Credit Hours: Min: 1; Max: 3 Description:
MKT 497A – Special Studies in Marketing
Prerequisites/Corequisites: Credit Hours: Min: 2; Max: Description:
MKT 338 – Personal Selling & Sales Management
Prerequisites/Corequisites: Take MKT-331. (Required, Previous). Credit Hours: Min: 3; Max: Description: Development of an understanding and appreciation of the personal selling process. Basic sales concepts, principles, and techniques are examined. Personal selling skills are enhanced through discussions, role playing, and sales presentations.